Context
An applied AI initiative explored how fan sentiment signals could be analysed in a structured, responsible way.
Challenge
Help the team frame the problem clearly, choose appropriate techniques and stay aligned with realistic use cases.
Wilson's contribution
- Provided team mentoring throughout the initiative.
- Guided architecture decisions.
- Conducted technical reviews at key milestones.
- Helped align the work with concrete use cases.
Approach
Anchored the work in clear use cases so model and architecture choices stayed connected to user value.
Outcome
- Clearer framing of the sentiment problem space.
- More confident technical direction for the team.

